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Brazil ’s position in the green coffee market of producing nations has, for the last 150 years or so, been that of numero uno. And as such, their market domination has ebbed and flowed from 30% of total supply to over 40%.Out of the total world production, which traditionally runs at 100 million bags of coffee (each bag weighing 60 kg or 132 lbs.), Brazil traditionally produces between 30 and 40 million bags.

Recently, the Brazilian coffee producing industry has decided to regain some of its lost prestige among the ICO (International Coffee Organization) members and retake its traditional position of 40% or greater of total world production. What made this a curious strategy is the relatively depressed prices on the NYBOT’s CSCE (New York Board of Trade’s Coffee Sugar and Cocoa Exchange) market. For the past few years, the supply of coffee world-wide has been superior to demand. In 2002, the production of coffee was 113 million bags, with consumption at about 106 million bags. This imbalance was further aggravated with total world stocks of coffee at 40 million bags. So why would Brazil be so keen to increase production?

The answer lies partly in Brazil ’s almost unique ability to harvest its crop mechanically. The low lying regions of some of the great coffee growing areas in Brazil are more hospitable to mechanized agricultural practices than many of the other coffee growing regions of the world. In some countries, burros cannot even be used in helping coffee pickers harvest the crop because the terrain is just too steep. With a technologically advanced agricultural base, Brazil can produce coffee much more cost effectively than many other coffee growing countries.

The Brazilian dependence on coffee is also an issue of misunderstanding. Coffee is responsible for only 0.3% of Brazilian GDP, in spite of the sheer volume of export. These days, automotive, aerospace and high tech are carrying the lion’s share of Brazil ’s Gross Domestic Product, with all agricultural output taking up the rear.

The Brazil Specialty Coffee Association

The Brazil Specialty Coffee Association places in your cup the finest coffees grown in Brazil. BSCA, as the Association is known, was founded by a group of growers of high quality coffees to bring to the market their finest specialty products, the very best of Cafés do Brazil. BSCA has members in all areas of Brazil where high quality Arabica coffees are grown: Sul de Minas, Matas de Minas, Cerrado, Chapadas de Minas, Mogiana, Bahia and Parana.

In a country the size of Brazil, with a multi-million bag coffee production that provides income for over 10 million people, it is not easy to find the finest coffees. BSCA has hand-picked its members among the most quality conscious coffee growers in Brazil to create a group of superb farms that offer only a selected fraction of their production as top quality specialty coffees.

Tradition coupled with high technology and, most important, personal touch enable this selected group of growers, located in the choicest production areas of Brazil, to bring to the market only the finest coffees produced in the country.

BSCA is in permanent contact with clients abroad and participates actively in the specialty coffee movement at world level, it help its members to bring the best out of their coffees and to offer products that meet the most exacting standards of excellence. BSCA members customize their coffees to the need of the importer, be it a small independent coffee shop or a multi-store chain.





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Reference
http://www.heritage-coffee.com/CoffeeInBrazil.htm
http://www.bsca.com.br/index.php?lang=en